DZINU is BAESHA’s cultural intelligence platform, a place where colour, pattern, texture, and fragrance are decoded into stories, data, and design insight. It connects heritage to innovation, giving brands, institutions, and communities the tools to fuse culture with commerce and open markets others can’t see.
By linking physical goods with digital provenance through StoryToken, DZINU restores value to overlooked narratives and builds new pathways for representation, creativity, and global connection.